Matej Lancaric

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Jan 2023 Matej Opinions

Real-world data and the implications of IDFA deprecation – from GameMakers UA Coffee Talks

Okt 2021 Matej Interviews

We talk about real-world data and the implications of IDFA deprecation.
...

Source: https://unsplash.com/@franki

Building a Data-Driven Creative Framework

Jan 2021 Matej Interviews

Today I’m going to walk you through the creative framework I use, but we will be also talking about understanding of your target audience and how it’s super important. Least but not last you are going to read about the creat ...

Ad Creatives Framework: Optimization Deep Dive

Jan 2021 Matej Interviews

Today we are talking ad creatives – increasingly the biggest driver for alpha ...

Creatives framework: Deep dive

Máj 2020 Matej Interviews
credit:https://unsplash.com/@firmbee

Jobs in Games: How to get a job as a marketing manager and UA lead

Apr 2020 Matej Interviews

Contact

User Acquisition mobile games consulting

matej@lancaric.me

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