two & a half gamers session #79 – Mr.Autofire live review w/ Miikka Ahonen: User Acquisition, Creatives, Game design, Admonor Idle Arcade

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UA Mobile Growth Extraordinaire · 

Helping you stay 2.5 steps ahead of the games industry. Don't be too serious, except about UA.
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This is no BS gaming podcast 2.5 gamers session #79. Sharing actionable insights, dropping knowledge from our day-to-day User Acquisition, Game Design, and Ad monetization jobs. We are definitely not discussing the latest industry news, but having so much fun! Let’s not forget this is a 4 am conference discussion vibe, so let’s not take it too seriously.

Panelists: ⁠Jakub Remia⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠r⁠, ⁠Felix Braberg⁠, ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Matej Lančarič

Special guest: ⁠Miikka Ahonen⁠

Join our slack channel here: SLACK CHANNEL

Agenda:
00:00 Epic intro
01:23 Miikka intro
10:34 Ad monetisation review
20:54 White whales concept
22:18 UA review
23:10 Spend decrease assumptions
24:48 Tools let us down again on the UA channels
29:43 No hooks!
30:15 Creative review
39:00 Creative concepts suggestions
43:00 Gamedesign review
1:03:00 Sword game discussion
1:07:55 Game Templates

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LATEST ARTICLE – My Perfect Hotel – Idle Arcade Hybrid casual UA case study 

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UA Mobile Growth Extraordinaire · 

Helping you stay 2.5 steps ahead of the games industry. Don't be too serious, except about UA.
Subscribe to my Brutally Honest newsletter!

♻️ Sharing is caring! 🫶

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