Sign up to Brutally honest newsletter about UA Jan 2023 Matej Opinions No 💩 BS newsletter with useful stuff. Sign up now for weekly UA actionable i ...
two & a half gamers session #66 – Squad Busters: First look! MOBA or hybrid casual? New Supercell game in Soft launch Máj 2023 podcasts Podcasts This is no BS gaming podcast two and a half gamers. A safe space for all of u ...
two & a half gamers session #65 – Triple Tile vs. Triple Match 3D showdown! In-depth UA, creatives, Admon, Game design review Máj 2023 podcasts Podcasts This is no BS gaming podcast two and a half gamers. A safe space for all of u ...
11 tips for killer User Acquisition ops (Q2 version) Máj 2023 Matej Opinions Yo! Enjoy these few tips that will help you to improve your UA Operations. If ...
Unleash the Slime: Global Case Study. How to supercharge their UA? Máj 2023 Matej Opinions Legend of Slime: Idle RPG is an action RPG. It is a role-playing game with bo ...
two & a half gamers session #64 – Creative trends Q1 2023, Mobile games Soft launch Sonar, Meta enhanced interaction in admon Máj 2023 podcasts Podcasts This is no BS gaming podcast two and a half gamers. A safe space for all of u ...
two & a half gamers session #63 – Admon smoky backroom, Midcore UA step up with Viva La Dirt League, Honkai: Star Rail Review Máj 2023 podcasts Podcasts This is no BS gaming podcast two and a half gamers. A safe space for all of u ...
two & a half gamers session #62 – 4X strategy games deep dive, User acquisition & Game design breakdown Máj 2023 podcasts Podcasts This is no BS gaming podcast two and a half gamers. A safe space for all of u ...
two & a half gamers session #61 – Legend of Slime review – User Acquisition, Creatives, Ad monetisation, Game design deep dive Apr 2023 podcasts Podcasts This is no BS gaming podcast two and a half gamers. A safe space for all of u ...
two & a half gamers session #60 & Manuel Prueter – How to reduce ANR’s & crashes, ASO, SDK utopia Apr 2023 podcasts Podcasts This is no BS gaming podcast two and a half gamers. A safe space for all of u ...
Story of the Dancing Unicorn: the reality of a UA Manager Apr 2023 Matej Opinions Today was a good day. But it took many good and bad days to get to the consis ...
two & a half gamers session #59 – 11 UA & Creative tips, 🦩 unleash your inner UA flamboyance Apr 2023 podcasts Podcasts This is no BS gaming podcast two and a half gamers. A safe space for all of u ...
SSSnaker & Habby hybrid casual case study Apr 2023 Matej Opinions SSSnaker is a shooter, attacker, and single-player game developed by HABBY PT ...
two & a half gamers session #58 – SSSnaker & Habby metagame framework full UA, GD & Admon review Apr 2023 podcasts Podcasts This is no BS gaming podcast two and a half gamers. A safe space for all of u ...
How could Frozen City earn 273% more ad revenue? Mar 2023 Matej Opinions A city-building simulation game set in an ice and snow apocalypse. As the chi ...
two & a half gamers session #57 – Deep-dive into Google Privacy Sandbox. Same disaster as Apple ATT? Mar 2023 podcasts Podcasts This is no BS gaming podcast two and a half gamers. A safe space for all of u ...
User Acquisition – The New Frontier of Game Development Mar 2023 Matej Opinions Mobile f2p is dead, thanks to Apple! How many times did you hear that? UA is ...
two & a half gamers session #56 – Frozen City vs Whiteout Survival, admon potential, UA & GD review Mar 2023 podcasts Podcasts This is no BS gaming podcast two and a half gamers. A safe space for all of u ...
Frozen City post-IDFA global launch UA case study Mar 2023 Matej Opinions A city-building simulation game set in an ice and snow apocalypse. As the chi ...
two & a half gamers session #55 – Deep & actionable SKAN 4.0 breakdown with Eran from Singular Mar 2023 podcasts Podcasts This is no BS gaming podcast two and a half gamers. A safe space for all of u ...
two & a half gamers session #54 – #everything is dead & new frontier of game dev Mar 2023 podcasts Podcasts This is no BS gaming podcast two and a half gamers. A safe space for all of u ...
two & a half gamers session #53 – Eversoul, a trending waifu game with full GD, UA, Admon review Feb 2023 podcasts Podcasts This is no BS gaming podcast two and a half gamers. A safe space for all of u ...
11 tips for killer User Acquisition ops (Q1 version) Feb 2023 Matej Opinions Yo! Enjoy these few tips that will help you to improve your UA Operations. If ...
two & a half gamers session #52 – Admon gossip corner, Unity expensive bug, APS, Google 3 placements Feb 2023 podcasts Podcasts This is no BS gaming podcast two and a half gamers. A safe space for all of u ...
Appsflyer vs Singular – Performance index & Benchmarks comparison Feb 2023 Tomas Opinions Everybody wants to know how to spend their money effectively. Which AD networ ...
two & a half gamers session #51 – Live Special @ Gamesforum Barcelona Feb 2023 podcasts Podcasts This is no BS gaming podcast two and a half gamers. A safe space for all of u ...
two & a half gamers session #50 – Deep analysis of the current web3 market, implications & future Feb 2023 podcasts Podcasts This is no BS gaming podcast two and a half gamers. A safe space for all of u ...
How to be #1 game in US Appstore without spending a dime? Feb 2023 Matej Opinions I am pretty sure you still underestimate the power of TikTok. I’ve been sayin ...
two & a half gamers session #49 – How to leverage User Churn Prediction? Why is it important? Jan 2023 podcasts Podcasts This is no BS gaming podcast two and a half gamers. A safe space for all of u ...
two & a half gamers session #48 – Could Frozen City earn 80% more revenue? Full UA, Admon, GD review Jan 2023 podcasts Podcasts This is no BS gaming podcast two and a half gamers. A safe space for all of u ...
How to choose an MMP in a Privacy-Centric Mobile Ecosystem Jan 2023 Matej Opinions Are you looking to scale your mobile UA operations? Well, I guess you can’t d ...
two & a half gamers session #47 – Creative trends 2023, 1 year anniversary – kudos to you Jan 2023 podcasts Podcasts This is no BS gaming podcast two and a half gamers. A safe space for all of u ...
Hero Wars (Fake) Ads – False advertising OGs Jan 2023 Matej Opinions Fake ads work. There is no doubt about it. Let’s look into how Hero war ...
two & a half gamers session #46 – Deconstruction of App businesses from UA, GD & Admon perspective Jan 2023 podcasts Podcasts This is no BS gaming podcast two and a half gamers. A safe space for all of u ...
two & a half gamers session #45 – (ironic) predictions 2023, is next year the end of sexists ads? Jan 2023 podcasts Podcasts This is no BS gaming podcast two and a half gamers. A safe space for all of u ...
How to stop sexist creatives in User Acquisition Dec 2022 Matej Opinions There is no room in User Acquisition for exploiting creatives in a sexist, wo ...
two & a half gamers session #44 – New creative strategy from CN, UA winner of 2022, games update Dec 2022 podcasts Podcasts This is no BS gaming podcast two and a half gamers. A safe space for all of u ...
User Acquisition & Creative learnings with comments – 2022 Dec 2022 Matej Opinions The year 2022? The HARDEST year ever. Interesting in many ways. Lots of ups a ...
two & a half gamers session #43 – How to approach new game development & see new trends in gaming Dec 2022 podcasts Podcasts This is no BS gaming podcast two and a half gamers. A safe space for all of u ...
two & a half gamers session #42 – Sexist ads admon side, Gold & Goblins full UA, Admon, GD review Dec 2022 podcasts Podcasts This is no BS gaming podcast two and a half gamers. A safe space for all of u ...
10 User Acquisition mega predictions for 2023 Dec 2022 Matej Opinions It’s the time of the year when everybody makes predictions. Unfortunate ...
two & a half gamers session #41 – Stop with sexist ads, Q4 Admn round up, Goddess of Victory review Dec 2022 podcasts Podcasts This is no BS gaming podcast two and a half gamers. A safe space for all of u ...
11 tips for killer User Acquisition ops (Q4 version) Nov 2022 Matej Opinions Yo! Enjoy these few tips that will help you to improve your UA Operations. If ...
two & a half gamers session #40 – Q4 Live ops tips, Q4 UA Budget optimisations, Admon bidder updates Nov 2022 podcasts Podcasts This is no BS gaming podcast two and a half gamers. A safe space for all of u ...
Survivor.io & Top War: UA creative strategy masters Nov 2022 Matej Opinions Survivor.io is evolving its creative strategy. Where do they get the inspirat ...
two & a half gamers session #39 – How to do a game review? Rush Royale full UA, GD, Admon analysis Nov 2022 podcasts Podcasts This is no BS gaming podcast two and a half gamers. A safe space for all of u ...
two & a half gamers session #38 – Q4 Admon pro tips, Survivor.io clone Heroes vs. Hordes, TikTok SPC Nov 2022 podcasts Podcasts This is no BS gaming podcast two and a half gamers. A safe space for all of u ...
two & a half gamers session #37 – Marvel Snap global launch case study UA, GD, Admon view Okt 2022 podcasts Podcasts This is no BS gaming podcast two and a half gamers. A safe space for all of u ...
Marvel Snap global launch UA case study Okt 2022 Matej Opinions MARVEL SNAP unleashes the complete MARVEL Multiverse into a fast-paced, adren ...
two & a half gamers session #36 – Google AdROAS campaigns, Admon Exchanges, Survivor.io update Okt 2022 podcasts Podcasts This is no BS gaming podcast two and a half gamers. A safe space for all of u ...
two & a half gamers session #35 – Charge Champions in SL, Facebook UA tech checklist, Amplify update Okt 2022 podcasts Podcasts This is no BS gaming podcast two and a half gamers. A safe space for all of u ...
two & a half gamers session #34 – Low budget UA, Sheep a Sheep game in China, APS Update, Amazon UA Okt 2022 podcasts Podcasts This is no BS gaming podcast two and a half gamers. A safe space for all of u ...
From Fake Ads to Fake core gameplay – The UA (r)evolution Sep 2022 Matej Opinions We are experiencing an (r)evolution in User Acquistion. Read how fake ads evo ...
two & a half gamers session #33 – The UA (r)evolution, from fake ads to fake core gameplay in games Sep 2022 podcasts Podcasts This is no BS gaming podcast two and a half gamers. A safe space for all of u ...
two & a half gamers session #32 – Global launch games like a pro, Playrix GL rumour, Google updates Sep 2022 podcasts Podcasts This is no BS gaming podcast two and a half gamers. A safe space for all of u ...
How to win the iOS14 User Acquisition battle? Sep 2022 Matej Opinions Is it possible to run profitable iOS14 campaigns in this „IDFApocalypse ...
How to 10x your game’s revenue with fake ads – The untold story Sep 2022 Matej Opinions Fake ads rule the UA works for centuries.. well, not that long, but they are ...
two & a half gamers session #31 – survivor.io redemption story, You scaled your game, now what? Sep 2022 podcasts Podcasts This is no BS gaming podcast two and a half gamers. A safe space for all of u ...
11 tips for killer User Acquisition ops (Q3 version) Sep 2022 Matej Opinions Yo! Enjoy these few tips that will help you to improve your UA. If don’ ...
two & a half gamers session #30 – survivor.io global launch case study UA, GD, Admon view Sep 2022 podcasts Podcasts This is no BS gaming podcast two and a half gamers. A safe space for all of u ...
two & a half gamers session #29 – How to scale your mobile game, CPI vs LTV, Amazon gamescom rumours Aug 2022 podcasts Podcasts This is no BS gaming podcast two and a half gamers. A safe space for all of u ...
Survivor.io global launch UA case study Aug 2022 Matej Opinions Survivor.io is an action-adventure game offered by Habby. Developer behind th ...
two & a half gamers session #28 – Admob bidder uplift update, how do hypercasual games make money? Aug 2022 podcasts Podcasts This is no BS gaming podcast two and a half gamers. A safe space for all of u ...
two & a half gamers session #27 – Unity – Applovin bomb, Zynga gambling, worst career mistakes Aug 2022 podcasts Podcasts This is no BS gaming podcast two and a half gamers. A safe space for all of u ...
two & a half gamers session #26 – Unpacking Google ads „disaster“, ASA Today’s new ad… Aug 2022 podcasts Podcasts This is no BS gaming podcast two and a half gamers. A safe space for all of u ...
two & a half gamers session #25 – Does Ubisoft give a F! about mobile games? Júl 2022 podcasts Podcasts This is no BS gaming podcast two and a half gamers. A safe space for all of u ...
How could King make 30% more revenue? Full UA, GD & Ads analysis – Podcast blog Júl 2022 Matej Opinions This is no bullshit gaming podcast 2.5 gamers session #18. This week we conti ...
two & a half gamers session #24 – 1 year after IDFA Apocalypse. State of the UA, Admon & retargeting Júl 2022 podcasts Podcasts This is no BS gaming podcast two and a half gamers. A safe space for all of u ...
Rovio making $2.6M/year more from ads & more efficient UA? Podcast blog Júl 2022 Matej Opinions This article was created based on our no BS gaming podcast two and a half gam ...
two & a half gamers session #23 – How to do a proper game performance audit? UA, Admon & GD Júl 2022 podcasts Podcasts This is no BS gaming podcast two and a half gamers. A safe space for all of u ...
two & a half gamers session #22 – How to predict game performance? What is Tilting Point’s secret? Júl 2022 podcasts Podcasts This is no BS gaming podcast two and a half gamers. A safe space for all of u ...
two & a half gamers session #21 – How to run efficient UA on TikTok? TikTok’s explosive growth Júl 2022 podcasts Podcasts This is no BS gaming podcast two and a half gamers. A safe space for all of u ...
two & a half gamers session #20 – The Ants creative analysis. Which visual theme has the lowest… Jún 2022 podcasts Podcasts This is no BS gaming podcast two and a half gamers. A safe space for all of u ...
two & a half gamers session #19 – The King info Leak, 5 Game design tips to level up your game Jún 2022 podcasts Podcasts This is no BS gaming podcast two and a half gamers. A safe space for all of u ...
two & half gamers session #18 – How could King make 30% more revenue? Full UA, GD & Ads Jún 2022 podcasts Podcasts This is no BS gaming podcast two and a half gamers. A safe space for all of u ...
two & half gamers session #17 – the creative framework, tips for inspiration, recession & games Jún 2022 podcasts Podcasts This is no BS gaming podcast two and a half gamers. A safe space for all of u ...
two & half gamers session #16 – 7 Ad monetisation secrets how to make more revenue Máj 2022 podcasts Podcasts This is no BS gaming podcast two and a half gamers. A safe space for all of u ...
Performance increase, hack! Use all 4 formats of creative in one Ad on Facebook App Ads campaigns Máj 2022 Tomas User Acquisition basics
two & half gamers session #15 – Can UA save your game? Does your game need UA? Máj 2022 podcasts Podcasts This is no BS gaming podcast two and a half gamers. A safe space for all of u ...
two & half gamers session #14 – How to read Ad mon data for beginners? ATT & player Máj 2022 podcasts Podcasts This is no BS gaming podcast two and a half gamers. A safe space for all of u ...
two & half gamers session #13 – Rovio making $2.6M/year more from ads & more efficient UA? and much more Apr 2022 podcasts Podcasts This is no BS gaming podcast two and a half gamers. A safe space for all of u ...
two & half gamers session #12 – Metacore 65M loss, Niantic 1 hit wonder, Industry conference and much more Apr 2022 podcasts Podcasts This is no BS gaming podcast two and a half gamers. A safe space for all of u ...
Google UAC Youtube shorts life saving hack! Apr 2022 Matej Opinions Youtube shorts are here! Already ruining lives of UA managers. But worry not, ...
two & half gamers session #11 – How to increase game revenue by 35% with Narrative design Apr 2022 podcasts Podcasts This is no BS gaming podcast two and a half gamers. A safe space for all of u ...
User Acquisition Fundamentals – web2 vs web3 comparison Apr 2022 Matej Opinions User Acquisition Web3 Fundamentals – How does UA operate in the blockc ...
two & half gamers session #10 – How to save millions with marketability tests? Fake ads going Mar 2022 podcasts Podcasts This is no BS gaming podcast two and a half gamers. A safe space for all of u ...
two & half gamers session #9 – How to increase AdARPDAU? How Adnetworks make money? Mar 2022 podcasts Podcasts This is no BS gaming podcast two and a half gamers. A safe space for all of u ...
two & half gamers session #8 – Game design fundamentals & AMA. When to kill a game? Mar 2022 podcasts Podcasts This is no BS gaming podcast two and a half gamers. A safe space for all of u ...
two & half gamers session #7 – Is Axie infinity dead? LTV in crypto gaming & web3 UA/marketing Mar 2022 podcasts Podcasts This is no BS gaming podcast two and a half gamers. A safe space for all of u ...
two & half gamers session #6 – Supercell rant, why do fake ads work? UA fundamentals Q&A Mar 2022 podcasts Podcasts This is no BS gaming podcast two and a half gamers. A safe space for all of u ...
How to soft launch a mobile game in 2022? Mar 2022 Matej Soft Launch Launching a mobile game takes loads of work. After months of development, and ...
two & half gamers session #5 – Surprise crypto comments & How to tackle soft launch stages? Feb 2022 podcasts Podcasts This is no BS gaming podcast two and a half gamers. A safe space for all of u ...
How to Soft launch a mobile game: Ad mon perspective Feb 2022 Matej Soft Launch Mobile gaming advertising spend is forecasted to grow to $130 Billion a year ...
two & half gamers session #4 – How to soft launch a mobile game Ad monetisation Perspective Feb 2022 podcasts Podcasts This is no BS gaming podcast two and a half gamers. A safe space for all of u ...
two & half gamers session #3 – Is Roblox evil mega corp or money making machine? Jan 2022 podcasts Podcasts This is no BS gaming podcast two and a half gamers. A safe space for all of u ...
