two & a half gamers session #113 – BangBang Survivor $600k/day revenue: One step closer to West or just a clone of Doodle Magic?

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This is no BS gaming podcast 2.5 gamers session #113 – BangBang Survivor $600k/day revenue: One step closer to West or just a clone of Doodle Magic? Sharing actionable insights, dropping knowledge from our day-to-day User Acquisition, Game Design, and Ad monetization jobs. We are definitely not discussing the latest industry news, but having so much fun! Let’s not forget this is a 4 am conference discussion vibe, so let’s not take it too seriously.

The Team:

Jakub Remia⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠r- Game design consultant

Felix Braberg⁠ – Ad monetization consultant

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Matej Lančarič – User Acquisition & Creatives consultant

Join our slack channel here: SLACK CHANNEL

Summary

In this episode, the hosts review the game ‘Bang Bang Survivor’ and discuss its performance, revenue, gameplay, and features. They compare it to another game, ‘Doodle Magic,’ and highlight similarities and differences. The conversation also touches on Chinese game development, monetization strategies, social features, and player engagement. The hosts explore the game’s mechanics, balancing, and user experience, providing insights into the mobile gaming industry. The conversation covers a detailed analysis of game monetization, ad revenue, and creative strategies. It delves into the potential for Western market success, the impact of ad placements, and the use of UGC and static images in advertising. The hosts also discuss the potential for improved ad revenue through better integration and the need for streamlining game progression for Western audiences.

Takeaways

Comparison of ‘Bang Bang Survivor’ and ‘Doodle Magic’
Insights into Chinese game development and monetization strategies
Discussion on social features and player engagement in mobile games
Exploration of game mechanics, balancing, and user experience
Insights into the mobile gaming industry and revenue generation Detailed analysis of game monetization and ad revenue
Insights into creative strategies for game advertising
Discussion on the potential for Western market success
Considerations for improving ad revenue through better integration
The need for streamlining game progression for Western audiences

Keywords

game review, Bang Bang Survivor, Doodle Magic, Chinese game development, monetization strategies, social features, player engagement, mobile gaming industry, game monetization, ad revenue, creative strategies, Western market success, ad placements, UGC, static images, ad revenue integration, game progression

Agenda:

00:00 Epic intro
02:58 Insights into Chinese Game Development
06:04 Monetization Strategies and Social Features
10:04 Exploring Game Mechanics and User Experience
28:23 Game Monetization and Ad Revenue: A Detailed Analysis
30:39 Creative Strategies for Game Advertising
31:26 Improving User Interface and Game Features
32:21 Ad Revenue Breakdown and Missed Opportunities
53:40 Closing Remarks and Acknowledgments

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