Panel discussion: Why your game soft launch isn’t working

,

  1. What’s a point where you understand that the product is ready for soft launch? 
  2. Do you have any specific tests before soft launch? Technical launch maybe, where you are testing technical stability
  3. What kind of metrics do you test on soft-launch? 
  4. Where(platform) do you do your soft launch?
  5. What countries do you aim for soft launch? Why?
  6. Describe your fails in soft launch
  7. What are the key factors to understand that the game is ready for global launch?
  8. How many “second chances” do you provide after your first “not so good” attempt?
  9. How the dawn of the HyperCasual games affects the soft launch strategy?
  10. How many stages of soft launch do you have? 
  11. Tell us about common mistakes which developers do during soft launches
  12. What is your silver bullet for soft launch? 🙂 

WN Hub Lectures – Day 6 | #StayHome www.twitch.tv

Latest news

Is Supercell Super Back? UA Lessons We Can Learn

Back in the day, Supercell ads were crazy. It really made you stop and think “how can a mobile game afford Liam Neeson?” Clash of Clans, Boom Beach, and Brawl Stars are all in the star-studded lineup of one of the most recognizable gaming developers in the world. Their impact is undeniable. It was unthinkable […]

Beginner’s Guide to Mobile User Acquisition: The No-Bullshit Guide

A city-building simulation game set in an ice and snow apocalypse. As the chief of the last town on Earth, you have to gather resources and rebuild society. Collect resources, assign workers, explore the wilderness, conquer tough surroundings, and use various methods in order to survive.

Hybrid casual UA playbook! Channel mix, campaign structure, creative strategy

A city-building simulation game set in an ice and snow apocalypse. As the chief of the last town on Earth, you have to gather resources and rebuild society. Collect resources, assign workers, explore the wilderness, conquer tough surroundings, and use various methods in order to survive.

11 tips for killer mobile User Acquisition (Q1 version)

Yo! Enjoy these few tips that will help you to improve your UA Operations. If don't, at least you spent few minutes reading and not working. Sit back, relax & enjoy the winter Q2 edition and share this with your UA friends. They will love you!

How to soft launch a mobile game in 2024?

Launching a mobile game takes loads of work. After months of development, and production time, the soft launch period comes. Soft launch will provide you with the opportunity to test your server infrastructure and ensure it will be able to handle the load of a global launch.

How to Reimagine Mobile UA like Duolingo

The year 2022? The HARDEST year ever. Interesting in many ways. Lots of ups and downs! Starting to share my learnings and comments every year.. This year again a bit longer!

Contact

User acquisition mobile games consulting

Gentlemen’s s.r.o., Cukrová 2376/6, 811 08 Bratislava, Slovakia
IČO: 47877138, DIČ: 2024137797, IČ DPH: SK2024137797