two & a half gamers session #60 & Manuel Prueter – How to reduce ANR’s & crashes, ASO, SDK utopia
Helping you stay 2.5 steps ahead of the games industry. Don't be too serious, except about UA.
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Welcome to our #60 episode of two & half gamers! In this episode we covered various topics:
Agenda
- 00:00 Intro
- 01:10 Manuel intro
- 02:18 Jakub is cheap
- 03:48 Is mobile really dead?
- 05:37 King of Organic Downloads
- 06:52 How to think about ASO?
- 08:28 How to get into Auto Collection similar games?
- 09:08 Stop with keyword stuffing
- 09:38 Google loves revenue (as quickly as possible)
- 10:05 App health intro
- 10:49 What are ANRs?
- 12:02 Magic number for ANRs is 0.47%
- 12:20 Why 0.47%?
- 12:48 mmmmmm
- 12:53 Put on your tinfoil hat pls!
- 14:23 How does the app loading process look like?
- 17:50 When do most ANRs occur?
- 18:32 You don’t know when mommy is calling
- 19:28 Why is this app on pause consuming so many resources
- 19:38 Ways to mitigate ANR’s
- 21:05 Manuel spilled already all the meat about ANR’s 🙁
- 22:31 but shares more actionable tips about ANRs
- 23:40 Removing firebase help decrease ANRs by 25%
- 25:35 Tinfoil hat part 2
- 27:15 When to update the SDKs?
- 28:04 How ANRs influence the organic downloads
- 29:45 Lost organics, buy more users with UA
- 30:22 Slowcode, what is it?
- 31:07 Look at home first!
- 32:06 Million-dollar question: How hard is it to implement SDKs?
- 33:43 It’s a business decision!
- 36:10 How to project ad revenue?
- 36:22 Remo gets excited and eventually asks a question!
- 38:11 Am I working for the paper bin now?
- 39:18 Do you exclude devices for showing ads?
- 41:03 Shout-out to Xiaomi devices
- 41:24 What are web view and ad loading?
- 43:30 No Ads for you, sir!
- 44:10 Manuel loves all SDKs
- 46:27 How do you structure the team around updating SDKs?
- 47:46 If you had to choose, what would you implement: SKD or a new feature?
Panelists: Jakub Remiar, Felix Braberg, Matej Lančarič,
Special guset: Manuel Prueter
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https://www.youtube.com/watch?v=79dnIjfWbRA
Helping you stay 2.5 steps ahead of the games industry. Don't be too serious, except about UA.
Subscribe to my Brutally Honest newsletter!
