two & a half gamers session #72 – From hypercasual to hybridcasual – The SayGames story
Helping you stay 2.5 steps ahead of the games industry. Don't be too serious, except about UA.
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This is no BS gaming podcast 2.5 gamers session #72. Sharing actionable insights, dropping knowledge from our day-to-day User Acquisition, Game Design, and Ad monetization jobs. We are definitely not discussing the latest industry news, but having so much fun! Let’s not forget this is a 4 am conference discussion vibe, so let’s not take it too seriously.
Panelists: Jakub Remiar, Felix Braberg, Matej Lančarič
Today’s episode is brought to you by Mistplay, the #1 loyalty app for mobile gamers. Mistplay is a media source that leverages continuous rewarded engagement to drive retention and LTV for advertisers. If you’re looking to reach high-value users and achieve your performance goals, check out Mistplay and get in touch at mistplay.com!
Agenda:
00:00 Epic intro
03:03 SayGames intro (to hybrid casual)
06:00 Why are we talking about Pirate Raid?
06:35 1.5 gamers love pirates
07:40 DreamDale intro
09:19 DreamDale Ad monetisation review
11:28 Skipits, the new admon feature
12:44 How much money does DreamDale make a day on ads?
15:03 Jakub tortures himself with ads
16:30 DreamDale UA review intro
17:32 Watch a rewarded video or buy a skipit to hear the UA secrets
18:33 DreamDale playable
23:54 You have Lilith from Wish
30:16 DreamDale game design review
34:00 UA built DreamDale
36:14 UA can build your game profitably
37:55 Pirate Raid Admonetisation intro
39:33 New format of the end card
43:13 Eastern European Nelly says the Pirate Raid is dead!
43:15 UA Pirate Raid
45:07 Felix with Dragonball Z Ads power
47:11 Pirate Raid Game design review
53:15 Who does hybrid casual better?
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Please share feedback and comments – matej@lancaric.me
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Helping you stay 2.5 steps ahead of the games industry. Don't be too serious, except about UA.
Subscribe to my Brutally Honest newsletter!
