two & a half gamers – Softlaunch Sonar #5: More Whiteout survival-like games coming!
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This is no BS gaming podcast 2.5 gamers – Softlaunch Sonar #5: More Whiteout survival-like games coming!
Sharing actionable insights, dropping knowledge from our day-to-day User Acquisition, Game Design, and Ad monetization jobs. We are definitely not discussing the latest industry news, but having so much fun! Let’s not forget this is a 4 am conference discussion vibe, so let’s not take it too seriously.
The Team:
Jakub Remiar- Game design consultant
Felix Braberg – Ad monetization consultant
Matej Lančarič – User Acquisition & Creatives consultant
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Summary
In this episode of Two and a Half Gamers, the hosts discuss various games in soft launch. They cover Dark and Dark Mobile, Dot Dot Blast, Coin Pusher Adventures, RoomScapes, Octopus Feast, Subway Surfers City, and Tavern Legend. The hosts provide insights into the gameplay, mechanics, and potential success of each game. The conversation discussed several soft-launched games, primarily from Chinese developers, and identified common themes and mechanics among them. The games included variations of the 4X genre, merge and match mechanics, tower defense gameplay, and roguelite RPG elements. The conversation also highlighted the trend of successful mobile mechanics being taken from popular Steam games. The hosts speculated on the potential success of these games in the Western market and mentioned upcoming events like Gamescom and Tokyo Game Show.
Takeaways
Soft launch games offer a glimpse into upcoming releases and allow for testing and feedback.
Different game genres, such as line puzzles, coin pushers, and room renovation, are popular in soft launch.
Cross-promotion and meta-game features are strategies used by game developers to increase engagement and monetization.
The success of a game in soft launch can be influenced by its unique gameplay mechanics and appealing themes.
Soft launch games often undergo iterations and updates based on user feedback and market trends. Soft-launched games from Chinese developers dominate the conversation
Common themes include variations of the 4X genre, merge and match mechanics, tower defense gameplay, and roguelite RPG elements
Successful mobile mechanics are often taken from popular Steam games
The hosts speculate on the potential success of these games in the Western market
Upcoming events like Gamescom and Tokyo Game Show are mentioned
Keywords
soft launch, games, Dark and Dark Mobile, Dot Dot Blast, Coin Pusher Adventures, RoomScapes, Octopus Feast, Subway Surfers City, Tavern Legend, soft launch, Chinese developers, 4X genre, merge and match, tower defense, roguelite RPG, mobile mechanics, Steam games, Western market, Gamescom, Tokyo Game Show
Agenda:
00:00 Introduction and Soft Launch Sonar
01:20 Dark and Dark Mobile
05:01 Dot Dot Blast
06:17 Coin Pusher Adventures
08:21 RoomScapes
10:05 Octopus Feast
11:57 Subway Surfers City
16:20 Tavern Legend
18:02 Chinese Games and Dinner
19:02 Creating a New 4x Genre: Whiteout Survival
21:41 Chinese Companies Dominating the Casual Market
25:51 Chinese Companies Coping with Each Other in the Forex Genre
29:31 Empires and Magic: A Forex Game with Empires and Puzzles Core
33:26 Bacon’s Revenge: Reordering Weapons and Merging in a Roguelite RPG Tower Defense
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Helping you stay 2.5 steps ahead of the games industry. Don't be too serious, except about UA.
Subscribe to my Brutally Honest newsletter!
