A city-building simulation game set in an ice and snow apocalypse. As the chief of the last town on Earth, you have to gather resources and rebuild society. Collect resources, assign workers, explore the wilderness, conquer tough surroundings, and use various methods in order to survive.
A city-building simulation game set in an ice and snow apocalypse. As the chief of the last town on Earth, you have to gather resources and rebuild society. Collect resources, assign workers, explore the wilderness, conquer tough surroundings, and use various methods in order to survive.
This article was written by Jakub Remiar & Matej Lancaric! Floodrush is an interesting mix of battle royale with clash royale style unit placement and controls. It seems as if SuperCell was iterating on the idea of multiple unit entities, as this is in both Squad Busters and Floodrush. In contrast, as the player’s power […]
They’ve done it again! New game in the soft launch. New game to be killed. Potentially. You never know with Supercell. Well, I guess there is always an 80% chance the new game in the soft launch will be killed. Anyway, there is the new soft launched kid on the Supercell block called Squad Busters! […]
Launching a mobile game takes loads of work. After months of development, and production time, the soft launch period comes. Soft launch will provide you with the opportunity to test your server infrastructure and ensure it will be able to handle the load of a global launch.
Mobile gaming advertising spend is forecasted to grow to $130 Billion a year by 2025. This represents a 306% increase from 2020. These enormous numbers have created a new stream of revenue to go alongside IAP revenue for mobile games. Adding ads into your mobile game can be tricky. This blog post is meant to serve as a guide for how to think about ad monetization during soft and global launches of your game.
Ok we have started our first campaign. Game is launched. How will you measure if you are successful or not? That's right! Data and metrics! Let's have a look on some of those you should always look after.
Facebook Lookalike Audiences can help you find your new best customers. It’s a powerful tool for better Facebook ad targeting—drawing learnings about your most successful customers to find new people who are likely to be good customers, too. Think of it as a sophisticated audience matchmaker for marketers. You tell Facebook what you like in […]
The year 2020 was interesting in many ways. Lots of ups and downs! Lots of changes. IDFA and what not. You will see a lot of predictions of what is going to happen in 2021 these days. You know that you can’t really predict pretty much anything in our industry. Therefore instead of predicting the […]
What’s a point where you understand that the product is ready for soft launch? Do you have any specific tests before soft launch? Technical launch maybe, where you are testing technical stability What kind of metrics do you test on soft-launch? Where(platform) do you do your soft launch? What countries do you aim for soft […]
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