two & a half gamers session #58 – SSSnaker & Habby metagame framework full UA, GD & Admon review

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Welcome to our #58 episode of two & half gamers! In this episode we covered various topics:

Agenda

  • 00:00 Intro
  • 00:50 Special guest Philips 
  • 02:47 Jakub goes full systems & vectors on Diablo 4
  • 04:50 SSSnaker introduction
  • 05:00 SSSSSSSSSnakeeeeer
  • 06:14 SSSSnake jazzzzz
  • 07:40 SSSSnaker Ad mon analysis time
  • 08:29 7 Jakub’s sons = 1 Katarina
  • 08:39 two noobs & one gamer 
  • 10:06 Jakub is having some technical issues 
  • 10:25 Showing the actual gameplay with ad placements
  • 11:38 six rewarded videos placements
  • 12:58 SSSnaker makes around $17-20k ad revenue per day 
  • 14:25 Could SSSnaker be making 30-40% ad revenue? 
  • 15:10 Philips is an SSSnaker noob
  • 18:11 SSSSnake jazzzzz
  • 19:32 Flamboyant UA intro & country breakdown
  • 21:54 Survivor.io & SSSnaker global launch numbers comparison
  • 22:11 Soft launch review
  • 25:00 Creatives
  • 26:37 UGC creative deep dive 
  • 27:18 14862.23 USD for a creative?
  • 28:11 How do AI creatives perform against real people? 
  • 32:00 UA channel mix
  • 33:00 Behind the curtains deal?
  • 35:11 Retention comparison Habby games vs. action category
  • 39:14 Habby monetization framework 
  • 41:00 Hypercasual is dead
  • 41:50 No more ASMR background noise 🙁
  • 42:36 Snake master vs. SSSnaker – gameplay comparison
  • 43:21 Life lesson no.1 – play with the keyboard
  • 44:03 We hope you get killed!
  • 45:32 Unfolding gameplay
  • 45:54 It would take generations of Felixes to get to world 11
  • 47:21 Is Habby the new Voodoo?
  • 48:20 It’s all about the efficiency
  • 49:00 Is Habby publishing two more games in 2023?
  • 50:00 This episode is brought to you by stuck Felix
  • 53:16 Jesper is amazing!

Panelists:  Jakub Remiar, Felix Braberg, Matej Lančarič, 

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