two & a half gamers session #61 – Legend of Slime review – User Acquisition, Creatives, Ad monetisation, Game design deep dive
Matej Lančarič,
Welcome to our #61 episode of two & half gamers! In this episode we covered various topics:
Agenda
- 00:00 intro
- 00:57 Thank you very much for your support!
- 01:27 Imitation is the best form of flattery
- 01:40 You can’t copy fun
- 01:52 Agenda of this session
- 02:26 Matej’s ego is not out of the control
- 03:17 Legend of Slime revenue split
- 03:30 Jakub challenges Felix for leadership of the ads movement
- 03:54 Matej makes assumptions about the revenue split
- 04:30 Million-dollar questions: Why push players to watch 500 ads? Not answered!
- 05:09 Jack, the legend of Slime, talks about the game
- 06:35 Ad monetisation intro
- 07:35 Why is this game doing so well in Asia?
- 07:59 Waifu game design Puritans denying ads
- 10:19 The heart of the ads
- 11:17 30+ ad placements
- 12:20 Million-dollar questions: Why push players to watch 500 ads? Answered!
- 13:55 Jakub cheats all the time
- 14:08 11 ad partners!
- 15:06 How much money are they earning on ads?
- 17:40 600-900k a day on ads? :-O
- 18:42 User Acquisition Intro
- 19:20 Thank you, Game Refinery, for providing insights!
- 20:00 Felix’s job is done
- 21:07 Top geos
- 21:38 Competitors?
- 22:37 Matej is not a friend with Mariana Trench
- 25:30 UA channel mix
- 26:40 Let’s look at the Applovin Legend of Slime playable
- 28:04 TOP 3 UA channels
- 28:50 Deep Creative review
- 34:23 No AI UGC
- 36:36 Interesting User Acquisition tidbits
- 38:15 Maven Matej UA rating
- 40:16 Everybody butchers Matej’s name
- 40:40 Kudos to Luna
- 41:35 Expressing a disappointment in the UA
- 43:00 UA could be so much better
- 43:24 Matej is always a 10
- 43:32 one gamer and 2 noobs
- 45:00 Tell me the edge, its no bullshit
- 45:16 My name is Felix and I disapprove this message
- 45:51 The evolution of Idle games
- 47:22 GACHAPOOOOOL
Panelists: Jakub Remiar, Felix Braberg, Matej Lančarič,
Hit the Subscribe button on Youtube, Spotify, and Apple!
If you are interested in getting UA tips every week on Monday, visit lancaric.me and sign up for the Brutally Honest newsletter by Matej Lancaric
New article: https://lancaric.me/8-must-have-before-post-idfa-soft-launch/
Listen in to learn more!
Please share feedback and comments – matej@lancaric.me
