two & a half gamers session #75 – Creative trends Q2 2023, Soft launch sonar Q2, Moloco for ad monetization

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UA Mobile Growth Extraordinaire · 

Helping you stay 2.5 steps ahead of the games industry. Don't be too serious, except about UA.
Subscribe to my Brutally Honest newsletter!

This is no BS gaming podcast 2.5 gamers session #75. Sharing actionable insights, dropping knowledge from our day-to-day User Acquisition, Game Design, and Ad monetization jobs. We are definitely not discussing the latest industry news, but having so much fun! Let’s not forget this is a 4 am conference discussion vibe, so let’s not take it too seriously.

Panelists: ⁠Jakub Remia⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠r⁠, ⁠Felix Braberg⁠, ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Matej Lančarič

Checkou the out GAMESCOM EVENT NOW!

Join our slack channel here: SLACK CHANNEL

Agenda:
00:00 Epic intro
03:24 Join our most inclusive slack channel in gaming
06:00 Jakub is checking our notes
06:45 Felix is a 40-year-old female from the US
07:58 Whiteout survival makes 20+ Mil/month
08:00 Creative Trends Q2 2023
08:03 Misty Continent
10:50 Whiteout survival
13:27 Jakub gives Fake Oscar to Century Games
14:30 Rush Royale
16:00 Kingdom Guard
20:30 Evony
25:00 No Pedro Pascal for Merge Mansion
29:33 Creative trends takeaways
30:22 Astro physics similar to Ad monetization
30:30 Moloco for Ad monetization
38:00 Soft launch sonar

Please share the podcast with your industry friends, dogs & cats. Especially cats! They love it!
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Please share feedback and comments – matej@lancaric.me

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New article: https://lancaric.me/will-ai-finally-kill-ua/⁠

UA Mobile Growth Extraordinaire · 

Helping you stay 2.5 steps ahead of the games industry. Don't be too serious, except about UA.
Subscribe to my Brutally Honest newsletter!

♻️ Sharing is caring! 🫶

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