two & a half gamers session #89 – Voodoo Block Jam 3D Hybrid casual story: Is Voodoo a Rising Phoenix?
Helping you stay 2.5 steps ahead of the games industry. Don't be too serious, except about UA.
Subscribe to my Brutally Honest newsletter!
This is no BS gaming podcast 2.5 gamers session #89. Sharing actionable insights, dropping knowledge from our day-to-day User Acquisition, Game Design, and Ad monetization jobs. We are definitely not discussing the latest industry news, but having so much fun! Let’s not forget this is a 4 am conference discussion vibe, so let’s not take it too seriously.
The Team:
Jakub Remiar- Game design consultant
Felix Braberg – Ad monetization consultant
Matej Lančarič – User Acquisition & Creatives consultant
Join our slack channel here: SLACK CHANNEL
Agenda:
Agenda:
00:00 Epic intro
01:34 ZZZ Nobody cares…
03:35 Block Jam 3D intro
03:51 What is Party UP studio?
06:06 Happy 10th Birthday Voodoo!
08:25 Only 25% of Voodoo revenue is hypercasual
09:31 Rising phoenix
11:12 Block Jam 3D game design review
15:20 DDA in Match3 games
19:32 Welcome to the UA world, Jakub!
20:43 Voodoo hybrid casual theme
25:22 Jakub going back in time
26:07 Builds comparisons
27:53 Market testing?
29:29 Bus Jam vs Block Jam
31:15 New survivor games in Voodoo portfolio
33:20 Ad monetisation review
36:04 Immunity for a while
40:00 Ad revenue calculation
41:42 Fake leaderboard
42:38 Block Jam 3D numbers
44:30 Market testing
45:18 Have a good day, bye!
45:47 Everything is connected
49:00 UA in market testing & UA channel mix
51:54 Only Applovin only on UA!
52:10 Creative showcase
59:14 Jakub is positively surprised
1:00:29 Doom & gloom
Please share the podcast with your industry friends, dogs & cats. Especially cats! They love it!
Hit the Subscribe button on Youtube, Spotify, and Apple!
Do you have UA questions nobody can answer? Ask Matej AI – the First UA AI in the gaming industry!
Check my latest article!
Please share feedback and comments – matej@lancaric.me
If you are interested in getting UA tips every week on Monday, sign up for the Brutally Honest newsletter!
Helping you stay 2.5 steps ahead of the games industry. Don't be too serious, except about UA.
Subscribe to my Brutally Honest newsletter!
