Blog

Reality of a User Acquisition Manager

Story of the Dancing Unicorn: the reality of a User Acquisition Manager

Today was a good day. But it took many good and bad days to get to the consistently good ones.

two & a half gamers session #59 – 11 UA & Creative tips,   unleash your inner UA flamboyance

This is no BS gaming podcast two and a half gamers. A safe space for all of us & you as well. Bringing you the feel of a "4am conference" discussion about the gaming industry. Fun, latest news, but also education. Let's dive in!

Matej Lancaric

Matej Lancaric: The Story of a Solopreneur

Matej Lancaric’s journey from a full-time employee to a thriving solopreneur generating $1.5 million annually is nothing short of inspiring. Known for his expertise in user acquisition (UA) within the gaming industry, Matej has carved a unique path in global marketing, blending passion with professional excellence. This article delves into his personal and professional evolution, […]

SSSnaker & Habby hybrid casual case study

SSSnaker & Habby hybrid casual case study

SSSnaker is a shooter, attacker, and single-player game developed by HABBY PTE LTD. In this game, the player plays the game through the perspective of our main protagonist snake of the game.

two & a half gamers session #58 – SSSnaker & Habby metagame framework full UA, GD & Admon review

This is no BS gaming podcast two and a half gamers. A safe space for all of us & you as well. Bringing you the feel of a "4am conference" discussion about the gaming industry. Fun, latest news, but also education. Let's dive in!

Frozen City earn 273% more ad revenue

How could Frozen City earn 273% more ad revenue?

A city-building simulation game set in an ice and snow apocalypse. As the chief of the last town on Earth, you have to gather resources and rebuild society. Collect resources, assign workers, explore the wilderness, conquer tough surroundings, and use various methods in order to survive.

two & a half gamers session #57 – Deep-dive into Google Privacy Sandbox. Same disaster as Apple ATT?

This is no BS gaming podcast two and a half gamers. A safe space for all of us & you as well. Bringing you the feel of a "4am conference" discussion about the gaming industry. Fun, latest news, but also education. Let's dive in!

User Acquisition - The New Frontier of Game Development

User Acquisition – The New Frontier of Game Development

Mobile f2p is dead, thanks to Apple! How many times did you hear that? UA is dead, because of ATT.. blablabla. Jesus fucking Christ!

two & a half gamers session #56 – Frozen City vs Whiteout Survival, admon potential, UA & GD review

This is no BS gaming podcast two and a half gamers. A safe space for all of us & you as well. Bringing you the feel of a "4am conference" discussion about the gaming industry. Fun, latest news, but also education. Let's dive in!

Frozen City post-IDFA global launch

Frozen City post-IDFA Global Launch User Acquisition Case Study

A city-building simulation game set in an ice and snow apocalypse. As the chief of the last town on Earth, you have to gather resources and rebuild society. Collect resources, assign workers, explore the wilderness, conquer tough surroundings, and use various methods in order to survive.

two & a half gamers session #55 – Deep & actionable SKAN 4.0 breakdown with Eran from Singular

This is no BS gaming podcast two and a half gamers. A safe space for all of us & you as well. Bringing you the feel of a "4am conference" discussion about the gaming industry. Fun, latest news, but also education. Let's dive in!

two & a half gamers session #54 – #everything is dead & new frontier of game dev

This is no BS gaming podcast two and a half gamers. A safe space for all of us & you as well. Bringing you the feel of a "4am conference" discussion about the gaming industry. Fun, latest news, but also education. Let's dive in!

Contact

User acquisition aka "UA" mobile games and apps consulting

Gentlemen’s s.r.o., Cukrová 2376/6, 811 08 Bratislava, Slovakia
IČO: 47877138, DIČ: 2024137797, IČ DPH: SK2024137797