two & a half gamers session #50 – Deep analysis of the current web3 market, implications & future

This is no BS gaming podcast two and a half gamers. A safe space for all of us & you as well. Bringing you the feel of a "4am conference" discussion about the gaming industry. Fun, latest news, but also education. Let's dive in!

How to be #1 game in US Appstore without spending a dime?

How to be #1 game in US Appstore without spending a dime?

I am pretty sure you still underestimate the power of TikTok. I’ve been saying this over and over again in the last few months. It works on both ends - Organic & paid. The UA performance is so good. Let’s start from the beginning… Dumb ways to die hit the #1 in US App Store thanks to TikTok content!

two & a half gamers session #49 – How to leverage User Churn Prediction? Why is it important?

This is no BS gaming podcast two and a half gamers. A safe space for all of us & you as well. Bringing you the feel of a "4am conference" discussion about the gaming industry. Fun, latest news, but also education. Let's dive in!

two & a half gamers session #48 – Could Frozen City earn 80% more revenue? Full UA, Admon, GD review

This is no BS gaming podcast two and a half gamers. A safe space for all of us & you as well. Bringing you the feel of a "4am conference" discussion about the gaming industry. Fun, latest news, but also education. Let's dive in!

MMP in A Privacy Centric Mobile Ecosystem

How to Choose an MMP in a Privacy-Centric Mobile Ecosystem?

Are you looking to scale your mobile UA operations? Well, I guess you can’t do it without an attribution partner. In this article I will be outlining what you need to look out for when selecting on MMP. I will also explain how changes in the post-IDFA world have made running effective UA even harder and how this will further impact your decision making! Let’s start from the beginning… but let's not forget, this is a no bullshit approach!

two & a half gamers session #47 – Creative trends 2023, 1 year anniversary – kudos to you

This is no BS gaming podcast two and a half gamers. A safe space for all of us & you as well. Bringing you the feel of a "4am conference" discussion about the gaming industry. Fun, latest news, but also education. Let's dive in!

Hero Wars Fake Ads

Hero Wars (Fake) Ads – False Advertising OGs

Fake ads work. There is no doubt about it. Let's look into how Hero wars introduced fake ads into our industry. Read how Hero Wars fake ads evolved into fake core gameplay ..

two & a half gamers session #46 – Deconstruction of App businesses from UA, GD & Admon perspective

This is no BS gaming podcast two and a half gamers. A safe space for all of us & you as well. Bringing you the feel of a "4am conference" discussion about the gaming industry. Fun, latest news, but also education. Let's dive in!

two & a half gamers session #45 – (ironic) predictions 2023, is next year the end of sexists ads?

This is no BS gaming podcast two and a half gamers. A safe space for all of us & you as well. Bringing you the feel of a "4am conference" discussion about the gaming industry. Fun, latest news, but also education. Let's dive in!

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two & a half gamers session #44 – New creative strategy from CN, UA winner of 2022, games update

This is no BS gaming podcast two and a half gamers. A safe space for all of us & you as well. Bringing you the feel of a "4am conference" discussion about the gaming industry. Fun, latest news, but also education. Let's dive in!

UA Creative learnings with comments

User Acquisition & Creative learnings with comments – 2022

The year 2022? The HARDEST year ever. Interesting in many ways. Lots of ups and downs! Starting to share my learnings and comments every year.. This year again a bit longer!

Contact

User acquisition aka "UA" mobile games and apps consulting

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